LinkedIn and Social Media Marketing Training
As a small business owner there is a lot to do, and marketing is often left until business is tight. LinkedIn can be your competitive advantage and it is free to use.
Seek support through public LinkedIn workshops, coaching and mentoring programs.
Book a Diagnostic session, where we can do a live review, or you can purchase my LinkedIn review then take up coaching in addition to attending my group workshops.
ASBAS Program – Subsidised Support
As a Digital Marketing Advisor with Business Station, you can access my LinkedIn training, personal branding and content marketing coaching via the government subsidised ASBAS Program if you are a small business owner, consultant or entrepreneur in WA, NT or QLD, with a registered ABN and less than 20 staff.
🔎 Workshops (2 hour online or F2F)
🔎 Webinars (1 hour online)
🔎 1-1 advisory (1 hour via Zoom /phone or F2F)
I deliver a range of LinkedIn, content marketing and email marketing workshops. Check what is coming up via my Facebook Page, see my Business Station profile page, or check out the list below. Those workshops with hyperlinks are available to book now. Get in touch if you would like to host a workshop for small business in your area.
LinkedIn Profile Building Workshop
Your LinkedIn profile is a free landing page in the largest professional social network which is indexed by Google, where your ideals clients can find you. Join this hands-on session to learn how to build a branded LinkedIn profile. Jo Saunders will show you how to optimise your LinkedIn profile to position yourself effectively, to make the best first impression.
LinkedIn Networking & Lead Generation Workshop
Learn how to find and connect to your ideal clients and partners, and best practice connection strategy to build your network leveraging the 756 million + members.
Aug 18th 10:00 – 12:00pm Online Book for no cost
PART 1: LinkedIn Content Planning & Preparation Workshop
No idea WHAT to post on your social media, LinkedIn or include in your email marketing? Attend this content marketing kickstart session to get your ideas flowing and remove writers block.
Aug 25th 9:30-11:30am Balcatta Book for no cost
PART 2: LinkedIn Content Posting & Publishing Workshop
Not sure HOW to publish posts and articles on LinkedIn? Jo Saunders will show you how to curate, create, publish, promote and drive action using content on LinkedIn without tearing your hair out! Learn about the brand new LinkedIn Stories feature.
Aug 25th 12:30 – 2:30pm Balcatta Book for no cost
LinkedIn For Your Business Page Workshop
Pages on LinkedIn create a hub for your team and content, and can be used to increase search engine optimisation. Discover how to set up, optimise, and manage your company presence on LinkedIn, to increase brand exposure, team and network engagement and become an employer of choice.
Email Marketing – Get Started with MailChimp Workshop
Learn how to get started using MailChimp to promote your business using email marketing in this hands-on session. Learn how to create your own email templates, branded sign up forms, manage your list and send your first email.
Book sessions for customised individual training delivered via Zoom. We work at your level and pace to build your skillset. Take advantage of this opportunity to work with me for a fraction of my usual coaching fee.
Chat to me about LinkedIn, content marketing (planning, production, publishing), personal branding, marketing strategy, social media scheduling and management (Agora Pulse), relationship management (Nimble CRM), event management (Eventbrite & Humanitix), Trello (for planning), Zoom (for virtual meetings and training), Thinkific (online learning), etc.
Review or set up your LinkedIn Profile / Company Page
Review your personal / professional brand presence
Design a LinkedIn connection, networking & lead generation process
Advanced search strategies to find your ideal clients
Map out your content strategy
Set up and schedule your social media content
How to manage your social media engagement
Design and set up your first online course as a revenue stream or lead generator
Learn how to use Zoom to run virtual meetings and training
We can also review the Social Media Tools you can use in your business for;
- Publishing & distribution
- Promotion and scheduling
- Relationship management
During your first discovery session, we can uncover your needs and design a training and mentoring plan for your business. Book follow up sessions as part of your individual learning program, to get everything you need to leverage LinkedIn and social business tools for your business.
Host a LinkedIn Workshop
Do you want to host a workshop for your networking group or small business community? We need at least 8 seats sold to proceed. Get in touch to discuss.
LinkedIn Learning Workshop Series
- Intro to LinkedIn for Business – How to Leverage LinkedIn to Grow your Business
- LinkedIn Profile Building – Audit & Optimise Your LinkedIn Profile
- LinkedIn Networking – How to Build Business Relationships Without Being Creepy
- LinkedIn Research – How to find potential clients, partners and suppliers, and check out your competition using advanced search techniques.
- LinkedIn Publishing – How to Create, Curate and Engage with Content that Connects with your Ideal Audience
- LinkedIn Video – How to use video to position, engage and communicate effectively
- LinkedIn Company Page – How to Build a Professional Presence for Your Business.
- LinkedIn Performance – How to Maximise and Measure your Impact
Business Station Inc are contracted to deliver the Australian Small Business Advisory Services (ASBAS) Digital Solutions Program in WA, NT and Qld, and I was invited to deliver LinkedIn training and digital marketing workshops as part of the subsidised program. The #ASBAS program aims to increase the digital capability and capacity of every small business in Australia.