If you write blogs, film video, have a podcast or are interviewed then a newsletters on LinkedIn may be worth adding to your content strategy. A LinkedIn newsletter is a set of articles published by an individual profile or company page. Essentially a LinkedIn newsletter is the distribution and collation service for articles, which are blog style long-form content published directly onto LinkedIn. Once activated, a landing page, where people can learn about your newsletter and see past editions is automatically created. View my newsletter landing page. Newsletters are available to admins of a Company Page with organisation publishing capabilities. From …
What is LinkedIn Creator Mode?
What is LinkedIn Creator Mode? LinkedIn has become a prominent publishing platform, with various ways to publish content. Now you have the opportunity to enhance your reputation and build your audience as a content creator by activating Creator Mode. What does it mean, how can it benefit your personal brand and should you turn it on? Creator Mode is a tool for those who publish, or plan to publish content on LinkedIn. It is a feature to attract an audience, build your personal brand as a thought leader in your field and grow your reach and influence on LinkedIn. Creator …
How to Use LinkedIn Stories
LinkedIn Stories Australian members woke up to the new Stories feature on Thursday 18th June. This new feature works very much like Stories on other social media platforms such as Instagram and allows individuals to share short posts that only show up in stories on the mobile app for 24 hours. Isn’t this feature too ‘Instagram-esque’? “LinkedIn found that members and executives wanted a more relaxed way to share more frequently, and Stories offers that in spades.” I was invited to the launch briefing along with fellow LinkedIn trainers, social media leaders and content creators to hear about the features. …