Introduction to LinkedIn for Business Professionals – How to Leverage LinkedIn to Grow your Business

LinkedIn has become an essential marketing and sales tool to be found, remembered and chosen by your ideal clients and target market. With over 690M members around the world, it is the largest professional social network.

Are you leveraging this powerful tool?

WORKSHOP OBJECTIVE

Jo Saunders will show you how LinkedIn can be used to showcase your brand, and turn connections into potential clients and collaborators, through content and conversation.  She will uncover the elements to build a professional first impression, and essential actions to get started with LinkedIn, to grow your business

There will be time for your questions, and time permitting, one volunteer can have their profile reviewed.

Attend this session to have LinkedIn demystified, and receive Jo’s LinkedIn Profile Blueprint to optimise your own profile.

CONTENT

Understand the importance of;

• Why LinkedIn can fit into your business
• The 5 most important parts of the profile
• Finding and connecting with the right people
• Engaging with your connections to build relationships
• The power of publishing consistent content

OUTCOMES

Upon completion put your basic understanding and skills into action to get started using LinkedIn in your business.