Jo Saunders - LinkedIn Expert Perth

LinkedIn Training in South Perth

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LinkedIn Training in Perth

Learn and implement in the 3 part LinkedIn workshops in South Perth next month, for less than $60!

Tuesday September 3rd 9am – 3:30pm,  South Perth Library

  • Part1 LinkedIn Audit Profile & Company Page BOOK 
  • Part 2 LinkedIn Networking – Finding, connecting and Networking BOOK
  • Part3 LinkedIn Content – Planning, Publishing & Promoting BOOK
Book each workshop which forms part of the action-based program.

LinkedIn Workshop Details

LinkedIn Workshop Part 1 – Profile Audit

With seconds to capture attention, is your online presence creating the right digital impression to communicate the value you bring? The best tool to build your professional personal brand is LinkedIn, and it is free!

Does your profile
• Show up in search for the phrases your ideal clients use?
• Represent the value your bring effectively?
• Invite engagement or action?
• Tell your professional story?
• Showcase your talents and expertise?
• Share social proof to back up what you do?

WORKSHOP OBJECTIVE
Jo Saunders will show you how to optimise your LinkedIn profile to position yourself effectively, in order to be found and chosen.

CONTENT
Work through the sections of your profile to optimise and brand yourself effectively;
• Digital footprint
• Brand
• Expertise
• Knowledge
• Skills
• Social proof
• Contact Info

OUTCOMES
Update your LinkedIn profile in the workshop and use the framework to craft your copy.

LinkedIn Workshop Part 2 – Network & Engage

How do you find and connect with your ideal clients and partners on LinkedIn?
LinkedIn has become an essential marketing and sales tool to be found, remembered and chosen by your ideal clients, partners and target market. It ranks well in Google and according to Hubspot “over 80% of B2B leads generated through social media come from LinkedIn”

WORKSHOP OBJECTIVE
Jo Saunders will show you how to find, build and engage with your professional network on LinkedIn.

CONTENT
You will learn:
• The importance of building a network
• How to find the right people using advanced search techniques
• Best practice connection strategies
• How to engage, build relationships and social selling methodology
• Metrics to track

OUTCOMES
Upon completion you will be able to find and engage with the right people on LinkedIn to build business relationships.

 

LinkedIn Workshop Part 3 – Content Marketing

You have an optimised LinkedIn profile, now what?
Be found, remembered and chosen more, through being visible and providing value. Content can reach and engage your network and beyond.

WORKSHOP OBJECTIVE
Jo Saunders will show you how to curate, create, publish, promote and drive action using content on LinkedIn.

CONTENT
You will learn how to:
1. Use content in various forms
2. Curate and share content
3. Create and format content
4. Plan and repurpose content
5. Promotion techniques
6. Measure the performance your content.

OUTCOMES
This hands-on session will give you the knowledge and basic skills to get started with creating content, to build your thought leadership, grow your business or build your brand.

BOOK YOUR PLACE

  • Part1 LinkedIn Audit Profile & Company Page BOOK 
  • Part 2 LinkedIn Networking – Finding, connecting and Networking BOOK
  • Part3 LinkedIn Content – Planning, Publishing & Promoting BOOK

These workshops are subsidised via the Business Station ASBAS Digital Solutions Program

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