With working remotely LinkedIn has become an essential tool to communicate and stay connected to our professional networks. During 2020 LinkedIn rolled out some fabulous features to improve the platform, and continues to improve the experience for the user. But what is in store for 2021? I asked some of my friends, fellow LinkedIn experts around the world to share their LinkedIn predictions for 2021. Watch the video or read the summary, then let me know your predictions or wishes for LinkedIn. LinkedIn Expert Predictions Here is the summary of what is discussed in the video, and in the predictions …
Does Santa Claus Use LinkedIn?
As Santa gets ready, albeit masked-up and sanitised for his annual festive expedition delivering gifts to children around the world, how do we find him in this modern, connected world? We used to write notes and send them up the chimney, post letters via a convenient custom postbox at the local shops, and then along came technology and the ability to send a message via an online form. But did you know you can easily find Santa on LinkedIn? The trick is working out which one is actually him. Just search for ‘Santa’ on LinkedIn and you will find 13,000 …
How to Use LinkedIn Stories
LinkedIn Stories Australian members woke up to the new Stories feature on Thursday 18th June. This new feature works very much like Stories on other social media platforms such as Instagram and allows individuals to share short posts that only show up in stories on the mobile app for 24 hours. Isn’t this feature too ‘Instagram-esque’? “LinkedIn found that members and executives wanted a more relaxed way to share more frequently, and Stories offers that in spades.” I was invited to the launch briefing along with fellow LinkedIn trainers, social media leaders and content creators to hear about the features. …
Restarting 2020 // How to Optimise your LinkedIn Profile
Is your 2020 going to plan? Maybe it is time to review your LinkedIn profile and look at where you are now and where you are going now and in 2021. Earlier this year I was asked to contribute a piece for the Motivating your Mind … Inspiring your Spirit ebook by Rob Salisbury. It features 75 industry experts from Australian, American, Canadian, German, Hong Kong, Malaysian, New Zealand, Singaporean, South African, Sri Lankan and United Arab Emirates. I hope my article inspires and motivates you to take action in relation to your LinkedIn presence in the coming year. Download …
Understand How Your LinkedIn Mindset Impacts Your Success
How important is our mindset on LinkedIn? Our thoughts impact our actions, but can we change our mindset to impact our success? How we put ourselves out there on LinkedIn is determined by our mindset and our technical skills. You can learn how to use LinkedIn (by attending my workshops), but how do you work out what is stopping you from taking action or why you take the action you choose to take? Is it fear of failure or could it be the fear of success? What are you not doing in your business, in your brand or in your …
LinkedIn for COVID19 Career Disruption
In a time of COVID19, disruption and change, LinkedIn is the platform to remain connected and visible. To build your professional presence, increase your credibility and thought leadership, and build relationships, in order to stay relevant and top of mind understand how to use LinkedIn effectively. How to Stand Out on LinkedIn During a Time of Disruption Take a look at your own LinkedIn profile from the eyes of your ideal employer, recruiter or client. Does it sell your value? Does it communicate your credibility? Does it inspire you to get in touch? Why Use LinkedIn? LinkedIn is not just …
Free or Low-Cost Online Business Marketing Training During the COVID-19 Crisis
You may not be able to attend my LinkedIn training, any conferences or events, but this time of physical social distancing has meant that many events and services have gone online. This means you can attend from your location, don’t have to travel or get dressed up! In challenges times we can either go into crisis and stress or go into our creativity and grow. Now is the perfect time to work ON your business, your personal brand or career path. There are so many opportunities right now, and many are free or low cost! Now is a great time …
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21 Steps to Your Professional LinkedIn Presence for 2020
With the increasing popularity of the LinkedIn, when did you last update your LinkedIn profile, review your connection or content strategy? If you want to make an impact in 2020, use LinkedIn to enhance your visibility, establish your authority and earn influence with your network. Be Current Having a half-complete profile is a missed opportunity to stand out and make an impact. Take the time to establish your current position, share your back story, and infuse your future aspirations and impact you want to make into your profile. You cannot have influence if you cannot be seen. Add in new …
LinkedIn Training in South Perth
LinkedIn Training in Perth Learn and implement in the 3 part LinkedIn workshops in South Perth next month, for less than $60! Tuesday September 3rd 9am – 3:30pm, South Perth Library Part1 LinkedIn Audit Profile & Company Page BOOK Part 2 LinkedIn Networking – Finding, connecting and Networking BOOK Part3 LinkedIn Content – Planning, Publishing & Promoting BOOK Book each workshop which forms part of the action-based program. LinkedIn Workshop Details LinkedIn Workshop Part 1 – Profile Audit With seconds to capture attention, is your online presence creating the right digital impression to communicate the value you bring? The best …
2019 Social Media Marketing Awards Finalist
Helping professionals, teams, graduates and students build a brand and relationships using social media tools such as LinkedIn is what Jo Saunders does. Whether through an in-house seminar, a conference presentation, a lecture theatre, hands-on workshop, online course or video, Jo loves to educate and enlighten when it comes to LinkedIn and social media marketing. As the only finalist from WA in the category of Social Media Educator of the Year, Jo Saunders is proud to represent Western Australia in the Social Media Marketing Awards. Presented by the Social Media Marketing Institute, the awards recognise individuals, teams, agencies and organisations, …