LinkedIn Live is Coming! LinkedIn is launching live video in beta to the US first, this week! LinkedIn Live will be invite-only initially, giving people and organisations the ability to broadcast real-time video to select groups, or to the LinkedIn world at large. A staggered release is a smart move, particularly for a data-intensive activity. Imagine if all 610M+ members started broadcasting live at once! Right now it is in beta release. Check out those few who have it; Cathy Hackl, Chris Strubb, Goldie Chan… Why Use Video on LinkedIn? Video is the next best thing to in-person. It opens up our …
How to Measure Your Social Media Influence
So you want to be a Social Media Influencer? What is social media influence? Have you asked yourself “How do I become a social media influencer?” Is it a job, or is it something you become through being useful, engaged and talented in your niche? Influence Obsession Some are obsessed by social scoring and are driven by their number of followers and likes. Just watch the episode of Black Mirror called ‘Nosedive’. This may be fiction, but it isn’t far from the truth of some. The premise of this episode is about life ratings, where the higher your score the …