As Santa gets ready, albeit masked-up and sanitised for his annual festive expedition delivering gifts to children around the world, how do we find him in this modern, connected world? We used to write notes and send them up the chimney, post letters via a convenient custom postbox at the local shops, and then along came technology and the ability to send a message via an online form. But did you know you can easily find Santa on LinkedIn? The trick is working out which one is actually him. Just search for ‘Santa’ on LinkedIn and you will find 13,000 …
How to Build your LinkedIn Profile even if you Think you Have a #BoringBusiness
LinkedIn is the platform I specialise in, but I love meeting and connecting with people in person. Social Media Marketing World (#SMMW18) is the largest social media conference in the world, bringing together specialists, experts and supporters of social media topics, tools and techniques. I met many fabulous people over the 4 days in San Diego, including the lovely people in this photo. This blog is about the fabulous social media specialist sitting next to me, Desiree Martinez of All in One Social Media, currently based in Korea. I met Desiree at a breakfast hosted by Thinkific (the online training platform), …
Get Nimble with your LinkedIn Contacts
LinkedIn is the largest business social network and it is worth optimising your profile to make the best online impression to match your business or career journey and aspirations, but LinkedIn is just one part of your personal brand. We are more than a business persona. As Jon Ferrera says, LinkedIn for him is like stepping into his business lobby. To REALLY get to know him, you want to connect on what he calls the five Fs; Family Friends Food Fun Frolicking The Human Connection These 5 Fs won’t necessarily be part of the LinkedIn experience, so how do you …