‘LinkedIn Career Development – The ESSENTIALS, the EXTRAS and the leading EDGE’.
To kick start your project management career LinkedIn, the largest professional social network, has become an essential tool to build your brand, business and career.
In my training session for PMI in collaboration with ECU and Curtin University, I shared how students and graduates can use LinkedIn. Here are the LinkedIn resources and an overview video to help you take the next steps.
LinkedIn Session Overview
LinkedIn Presentation Slides
LinkedIn Profile Blueprint
LinkedIn Profile Blueprint Free Download
The 5 Essential Parts of Your LinkedIn Profile
- Headline – a future-focussed positioning statement. WATCH >>>
- About – Your vision, values and voice
- Photo – a recent headshot with a professional feel
- Skills – relevant to your skills and expertise
- Contact info – be easy to call/email
Social Proof
Ask for recommendations and give them where relevant. READ: How to say thanks with a LinkedIn Recommendation.
LinkedIn Networking Tips
Connect to or follow people who are your ideal contacts, future employers, recruiters, leaders and their organisations, to stay up to date and show interest.
- Who are the decision-makers that you could follow or connect to?
- Who else works for or with the organisations that are worth engaging with?
- Don’t forget to follow the company page.
Creating, curating and conversing on LinkedIn allows you to reach beyond your 1stdegree connections. Put 90% of your focus into relationship-building activities, and the other 10% into sharing your own content. Consistency is key.
Further Reading
- 21 Steps to a Professional LinkedIn presence
- Subscribe to the #ConnectionCouch where we discuss LinkedIn tips about positioning, connection and content with a focus on how to use video with your LinkedIn strategy.
- Join the FREE 7 Day LinkedIn Challenge
- Follow Wildfire Social Marketing’s LinkedIn Page
ACTION
What are your top 3 actions or tips you took away from the presentation?
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